Ad Campaign | 5 x 2 min | English

The UK Government’s GREAT Britain campaign, Disney and Lucasfilm have come together in a unique collaboration that celebrates the British inspiration, creativity and innovation involved in the Star Wars saga to mark the UK cinema release of Star Wars: The Force Awakens.

A series of videos featuring British icons profiles the incredible British talent that has made Star Wars the global phenomenon it is today, celebrating almost 40 years of GREAT British filmmaking.

Each video tells the story of the nation’s contribution to Star Wars through pillars such as inspiration to future generations , innovation, science , adventure, and the legacy behind the films.

STARRING: Jamie Oliver, Richard Branson, Wayne Rooney, James Cracknell, Jessica Ennis-Hill